Last Updated July 15, 2023 [Effective Date: July 18 2023]

The Following text is aimed to give a plain English description of our Privacy Policy. Please ensure you read the main text is it captures the terms in its entirety.

This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website www.pointesoftware.com (the "Website"). Please read this Privacy Policy carefully to understand our practices regarding your personal information and how we will treat it. By using our Website, you consent to the practices described in this Privacy Policy.

What we collect

1.1 Personal Information

We may collect personal information that you voluntarily provide to us when you interact with our Website. This information may include your name, email address, postal address, phone number, date of birth, demographic information, and any other information you choose to provide. Rest assured that any personal information collected will not be misused, and we are committed to maintaining its confidentiality and security.

We value your privacy and are committed to safeguarding your personal information. Any personal information you provide will be treated with utmost care and used only for the purposes specified in this Privacy Policy. We do not sell or share your personal information with third parties for their marketing purposes.

1.2 Usage Data

‍We may also collect non-personal information about how you interact with our Website. This data may include your IP address, browser type, device type, operating system, referring URLs, and other similar information.

How We Use Your Information

2.1 Personal Information

We may use the personal information you provide to us for the following purposes:

• To respond to your inquiries, comments, or requests;
• To provide you with the products, services, or information you request;
• To send you administrative information, such as updates, notifications, and     security alerts;
• To personalize and improve your experience on our Website;
• To analyze trends, administer the Website, and gather demographic information;
• To comply with applicable laws and regulations.

2.2 Usage Data

‍In addition to personal information, we may collect non-personal information about how you interact with our Website. This includes data such as your IP address, browser type, device type, operating system, referring URLs, clickstream data, and other similar information. This non-personal information is collected in an anonymous and aggregated form, which means it cannot be used to directly identify you.

We use the non-personal information collected to analyze and improve the functionality and performance of our Website. This helps us understand how users navigate through our Website, how they interact with different features, and how they experience our content. By analyzing this data, we can identify areas for improvement, enhance the overall user experience, and optimize the performance of our Website.

Furthermore, the non-personal information enables us to troubleshoot technical issues that may arise, ensuring that our Website functions smoothly and efficiently. It helps us identify and resolve any errors, bugs, or compatibility issues that may affect user experience.

Our goal is to continually enhance the usability, effectiveness, and accessibility of our Website. The insights gained from analyzing the non-personal information assist us in making informed decisions about design enhancements, content improvements, and feature updates. By utilizing this data, we strive to provide you with an optimal browsing experience tailored to your preferences and needs.

Rest assured that the non-personal information we collect is used solely for these internal purposes. We do not use it to personally identify individuals or disclose it to third parties, except as necessary for the functioning and improvement of our Website.

We value your privacy and adhere to all applicable laws and regulations regarding the collection and use of non-personal information. If you have any concerns or questions about the usage of non-personal information, please contact us using the contact information provided below.

Information Sharing and Disclosure
‍
3.1 Third-Party Service Providers

We may share your personal information with third-party service providers who perform services on our behalf. These service providers may have access to your personal information but are obligated not to disclose or use it for any other purpose.

3.2 Compliance with Laws

We may disclose your personal information if required to do so by law or in the good faith belief that such action is necessary to comply with legal obligations, protect and defend our rights or property, or investigate fraud.

4. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The retention period may vary depending on the nature of the personal information and the purposes for which it was collected. We will retain your personal information for as long as it is necessary to:

• Provide you with the requested products, services, or information;
• Comply with legal obligations, resolve disputes, and enforce our agreements;
• Protect our rights, property, and interests.

If your personal information is no longer needed or required to be retained, we will securely dispose of it in accordance with applicable laws and regulations. However, please note that we may retain certain information even after you have requested its deletion or if it is necessary to comply with our legal obligations, resolve disputes, or enforce our agreements.

Please keep in mind that we may continue to retain anonymous or aggregated data that does not identify you, as it may be used for statistical analysis, research, and other legitimate purposes.

We prioritize the security and integrity of your personal information during the retention period. We implement appropriate technical and organizational measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information. If you have any questions regarding our data retention practices or would like more information about the specific retention periods applicable to your personal information, please contact us using the contact information provided below.

5. International Transfers

If you are accessing our Website from outside Canada, please be aware that your personal information may be transferred to, stored, and processed in Canada or other countries where our servers are located. By using our Website, you consent to the transfer of your personal information to Canada and any other country where we operate.

6. Security

We prioritize the protection of your personal information and have implemented reasonable measures to safeguard it from unauthorized access, use, alteration, or disclosure. Our commitment to security ensures that we take appropriate steps to mitigate risks and protect the integrity of your data. However, it is important to acknowledge that no method of transmission over the internet or electronic storage is entirely immune to security breaches. While we strive to maintain the highest level of security, we cannot guarantee absolute security for your personal information.

To ensure the security of your data, we employ a combination of technical, administrative, and physical safeguards. These measures include:

• Secure Data Transmission:
  
  We use industry-standard encryption protocols, such as Secure Socket Layer (SSL) or Transport Layer Security (TLS), to protect the transmission of sensitive information between your device and our servers. This helps prevent unauthorized interception or access to your data during transit.
• Secure Storage:
  
  Your personal information is stored on secure servers with restricted access. We maintain strict controls and employ robust authentication mechanisms to prevent unauthorized individuals from gaining access to your data.
• Access Controls:
  
  We implement access controls to limit access to personal information to only authorized personnel who require it to perform their designated tasks. These individuals are bound by confidentiality obligations and undergo regular training on data protection and privacy practices.
• Regular Security Audits:
  
  We conduct regular security audits and assessments to identify and address potential vulnerabilities. This allows us to proactively enhance our security measures and ensure the ongoing protection of your personal information.
• Incident Response:
  
  In the event of a data breach or any unauthorized access, we have established procedures to promptly investigate and respond to such incidents. Our incident response team follows industry best practices and takes immediate action to mitigate the impact of any breach.

Despite our diligent efforts, it is important for you, as a user, to also take precautions to protect your personal information. By acknowledging that no security system is foolproof, we aim to inform you about the potential risks associated with data transmission and storage. Rest assured, we are committed to continuously improving our security practices to safeguard your personal information to the best of our abilities.

7. Your Rights

You have certain rights regarding your personal information. You may have the right to access, correct, update, or delete your personal information. If you wish to exercise any of these rights, please contact us using the contact information provided below.

8. Children's Privacy

Our Website is not intended for children under the age of13. We do not knowingly collect personal information from children under the age of 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Effective Date" at the top of this page. We encourage you to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at info@pointesoftware.com.

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